The Toolstation NCEL has joined forces with The Pitchmark Group for it to become the competition's Official Pitch Partner.
As part of the partnership, Pitchmark's regional account managers will be strategically positioned to assist clubs maintain their football pitches to FA-standard across the 2023/24 season and beyond.
All 43 clubs across both the NCEL Premier Division and NCEL Division One will gain exclusive access to bespoke discounts on the group's wide product range, as well as first-hand training and support for all grounds staff.
The group's head of commercial strategy, Matt Bartle, said: "Once the opportunity presented itself to partner with the NCEL, the decision was an easy one for us to make.
"As a company, we pride ourselves on working with our clients to identify suitable and cost-effective products and services that will enhance their pitch preparation and presentation.
"We look forward to further developing our relationship with the league and the 43 member clubs. We’re here, ready and able to help!"
To kickstart this exciting partnership, Bartle attended the NCEL's Annual Pre-Season Meeting at Featherstone Rovers Rugby League Club on Sunday to introduce himself and The Pitchmark Group to all attendees.
And, to help give the clubs a boost this pre-season, a bespoke discount code has been made to help clubs save between 5-10% on line marking paint, line marking accessories, grass seed, liquids and controls, and fertilisers on both of Pitchmark's Turfix and Total Amenity Supplies e-commerce websites.
Since its inception in 2010, The Pitchmark Group has built a reputation for excellence through its commitment to quality, innovation, and customer satisfaction.
With its teams' extensive experience in supplying sports equipment and line marking solutions to various sports facilities and stadiums worldwide, this partnership is poised to create a significant positive impact on the football community within the Northern Counties East League region.
Originally based in Bristol, this exciting partnership will further strengthen The Pitchmark Group's commitment to support grassroots sports throughout the country and the Toolstation NCEL is looking forward to working with them to assist our member clubs.
Click here to visit The Pitchmark Group's website for more information.